MLM lead generation can be accomplished in many ways online. A time tested, foolproof technique is article marketing. If you have a knack for writing or just enjoy it, this strategy can be a reliable source for high quality, consistent lead flow for your network marketing business.
Keep the Length of Your Article to Less Than 500 Words
The main goal of an article writer is to provide valuable content but to keep the article short enough to hold the reader’s attention. Too short of an article and it is difficult to provide any value. Too long (500 – 600+ words) and the reader may not read the entire article. Provide good material then provide a link for the reader to learn more detailed information.
MLM Lead Generation Subjects to Write About
Personal development and prosperity tips are always interesting topics people in MLM need and enjoy reading about. “How To” information, especially information that can help network marketers better prospect, present, and close will be much appreciated by struggling distributors. Lastly, Internet Marketing strategies would be another topic that would generate high interest if you relate them to building a MLM business.
What Should You Drive the Traffic To?
There are differences of opinion on this. Some network marketers send readers directly to their company’s website. Others, to a website about the products their company is selling. From my experience, it has been best to give people a chance to get to know you. Send them to your Blog and from your Blog, you can redirect them wherever you’d like.
How to Accelerate Your Article Submissions
Once you’ve written your article, it needs to be submitted to an article directory to gain exposure. There are 100’s of directories online and it is quite time consuming to submit to them one by one. Rather than manually doing this, I suggest you research and find a service or an automated software that take care of your submissions for you. Personally, I use a service that submits my articles to 1000’s of directories…a real time saver for me.
How to Rank on the First Page of the Search Engines Quickly
Don’t just write about any topic. Identify a keyword phrase that you would like to rank in the search engines for. Check Google’s Keyword Tool for an estimate on what type of monthly traffic that Keyword is receiving and then write your article with that Keyword as the central theme.
Here’s the Ultimate Tip
Submitting your article to the directories will naturally generate traffic over time. However, here’s a big tip…film a short video video up to 3 min long, promote the article your wrote, and post the video on the video sites online. Promote the article’s link in the video and you’ll find that this technique will significantly boost your article’s traffic and it’s ranking on the search engines.
For more complete training and tips on Article Markting visit the MLM Lead Generation Training Center
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